Campaigns

SunSmart runs a range of campaigns to promote its messages of sun protection and skin cancer prevention.

Dark side of tanning

The Dark side of tanning campaign aims to educate young Victorians about the dangers of overexposure to ultraviolet (UV) radiation, while busting some common myths about skin cancer.

Skin cancer can be prevented by protecting the skin from UV radiation.  Yet, malignant melanoma is the most common cancer among Australians aged between 12 and 24.

Research reveals that many young Australians hold incorrect beliefs and perceptions about skin cancer and sun protection.

The Dark side of tanning campaign aims to:

  1. increase understanding of the severity of melanoma
  2. reduce pro-tanning attitudes
  3. increase understanding of the risks of unsafe exposure to the sun
  4. increase the number of people frequently using a range of sun protection measures, not limited to sunscreen.

Media campaigns

Read about SunSmart's other media campaigns.

UV Alert

For: Melbourne, 12 Mar

Sun Protection required: 10:20 am to 4:40 pm

Alert: 8

Other locations around Victoria

What is the UV Alert?

Workplace education

Sunscreen for events

Shade funding suggestions

Facts and stats at a glance

Skin types

 

Slip on a Shirt Slop on Sunscreen Slap on a Hat Seek Shade Slide on some Sunglasses